Permission Marketing - Seth Godin Business Audio Books / Marketing

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Stephen Baker
"A fascinating outing of the hidden yet exploding world of digital surveillance. Read and resist" - Booklist (starred review).$16.99

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Using Public Data to Create Low-Cost Internet Startups

Brooklyn Porter
Learn The Secrets Of How You Can LEGALLY Resell Easily Available Public Information You Can Get At Absolutely No Cost For HUGE Profits!$9.49

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Ultimate Sales Machine, The: Turbocharge Your Business with Relentless Focus on 12 Key Strategies

Chet Holmes
The only lasting way to enhance your productivity and growth is through a systematic, disciplined focus on a handful of basic concepts. Spend an hour per week on each “impact area” of your business and you will be astonished at how much you can accomplish$17.99

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Skip The Mistakes

Brooklyn Porter
Who Else Wants To Learn What The Top 10 Internet Marketing Business Mistakes Are, And How You Can Avoid Them So You Can Focus On The Real Business. Making Money!$24.99

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Entrepreneur Starter Kit

Lyn Christian

Stop wondering whether you have what it takes to make it as an entrepreneur!

$14.99

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Wink and Grow Rich (Part 1)

Roger Hamilton
This fictional tale makes one think more deeply about the dynamics of wealth creation.$7.75

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ClickBank Step By Step

William Brand (Billy)
This All New Critical Information About Making Money With ClickBank Is Ready For Your Download In The Next 10 Minutes!$24.99

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Permission Marketing

See Larger Image	Categories :	Marketing Success Knowledge & Learning

	Publisher :	Simon & Schuster
	Author :	Seth Godin
	Narrator :	Seth Godin

	Length :	2 hours (Abridged)

Physical Price :		$20.00
Download Price :		$10.99

Format :		Downloadable MP3

© 2006 Simon & Schuster

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The man Business Week calls "the ultimate entrepreneur tor the information age" explains "Permission Marketing" — the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.

Instead of annoying potential customers by interrupting their most coveted commodity—time—Permission Marketing offers consumers incentives to accept advertising voluntarily.
• Does every single marketing effort you create encourage a learning relationship with your customers? Does it invite customers to "raise their hands" and start communicating?
• Do you have a permission database? Do you track the number of people who have given you permission to communicate with them?
• If consumers gave you permission to talk to them, would you have anything to say? Have you developed a marketing curriculum to teach people about your products?
• Once people become customers, do you work to deepen your permission to communicate with those people?

In Permission Marketing, Godin demonstrates how marketers are already profiting from this key new approach in ail forms of media.

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